OK. The title of this article may be a bit misleading. I probably should have titled it “some things about mailing lists.” I’m not actually going to cover everything about mailing lists. There’s just too much to cover. Today I’ll will be covering the basics. So, if you’re somewhat new to direct mail,you’ll appreciate the…
Category: Advertising
Why You Should Be Using Direct Mail
Yeah, I know the drill all too well. “I tried direct mail and it don’t work and it’s expensive.” To be honest, I bombed and hit hard the first time I used direct mail too! It was ugly. But I stayed with it and learned how to make it work from a select few pros…
Bringing Your Sales Potential To Far Greater Heights
If we pushed hard enough to actually reach, sustain and pull into a far higher level – we might actually find that our perception and vision for our lives changes significantly. It’s almost as if we do not care that our lives and worlds as a whole completely and totally rely on good manners and…
Are You Running A Smart Company or A Dumb One?
I keep my eyes on the road, my hands upon the wheel when it comes to marketing education-especially if I know it’s from a reliable source. I don’t have to tell you there’s a lot of ‘self-proclaimed’ gurus posing these days as copywriters, marketing experts and consultants. Beware cuz you’ll pay dearly taking advice from…
What Are Polyester Flag Banners?
Polyester is a fabric that is a polymer-based material made of PET, or polyethylene terephthalate. What is Polyester? Some polyesters are plant-based from naturally occurring chemicals, although they are in the minority. Some of these naturally occurring polyesters, and a few synthetic ones such as polybutyrate, are biodegradable, but most are not. Some polyesters are…
Hiring the Right Web Design Company: A Simple Guide
Why the Need for Good Website Design? For small business owners, website design matters hugely. Choosing a good designer means more than just getting a pretty web page. It is a vital aspect of the business and thus a crucial strategic decision. It is well known that the quality of the website can boost awareness…
Today We Write Stories That You Can Take To The Bank
When was the last time you heard a good story? You know a story that left you filled with wonder, joy and a big ol’ smile on your face? You were instantly pulled in, glued to the moment, and completely entertained. It’s always a pleasure to be around folks who know how to tell a…
Do Wholesale Flag Banners Have Warranty?
A flag banner wholesaler, with the inclusion of mounting systems, such as hanging hardware, pole banner hardware, and poles that display feather banners, teardrop banners, and flag banners, to name a few, is a company that can sell to a protected dealer market, or sell at wholesale pricing to any category of client – typically…
Install Vinyl Stickers in Seven Steps!
Installing vinyl stickers is not a rocket science. It is a very simple task that can be accomplished by following few steps that are mentioned below. So go through the list of subsequent steps to know the correct methods of installing your dream printed vinyl stickers. [Step-1] Look for a perfect surface: Before taking any…
The Importance and Advantages of Digital Marketing
Marketing encompasses all of the ways you can reach your target audience. It involves getting noticed by putting your brand in the forefront at the right time and in the right placed, increasing the chances of reaching the audience you desire. Digital marketing for Mornington Peninsula businesses is one of the best strategies to use…
Dye Sublimation Inkjet Printers and Printing Methods
The first sublimation printers used in the sign industry were not inkjets, but those that used a ribbon technology that was more akin to a thermal transfer 4-color process print cloth/fabric. They were and are great little print devices for short run decals and small signs, but with the advent of digital press, they really…
Affordable & Effective Marketing Tips to Promote Your Business Online
There are many ways that you can market your business without having to spend a lot of money and if you know what they are, then you can get started. You can do this simply by creating some stunning content and having it posted on your blog or even by writing for an industry-related magazine….
The Ins and Outs on AdWords
I’ve dived inside a number of client Google AdWords campaigns over the past few months – much to my surprise And one of the things that’s absolutely shocked me is the lack of measurement. I mean, come on guys and gale seriously… How the heck can you manage an AdWords campaign if you have no…
Airport Advertising: A Way to Meet Your Potential Customers
The integration of out of home advertising and use of airport terminals are being used for targeting the audience to make them prospective potential customer for a business because none of the business can run without business promotion and marketing and advertising is the most viable part of this strategy to fascinate the public to…
Four Reasons Websites Are Important for Businesses
Professional web development is an important consideration when building a business, as your website gives all the user traffic you generate a place to go. Without a website for your brand, you could end up losing customers and may not reach your sales or conversion goals. Let’s discuss why having a professionally designed website is…
Ephemeral Media & Brand Building
Emerging Media offers a variety of tactics used to deliver messaging highly efficiently, while establishing trust and providing conversions quickly. Through the use of Ephemeral content and Artificial Intelligence we are able to connect the consumer to the brand in distinctive ways, at the precise ‘right time’. The God Father of Ephemeral content, “SnapChat”, began…
Tips for Improving Your Business’ Google Ranking
SEO services for Mornington Peninsula businesses can make a large difference in the traffic your website sees throughout the day, so you may want to consider optimisation if you’re looking to increase traffic and visibility. Before getting into how you can improve your visibility Google ranking, let’s discuss what SEO is and why you should…
Might It Be Time to Reconsider The Merits Of The Virtual Trade Show?
For years, advances in technology have stimulated the imaginations of professional association management, trade show producers and exhibitors with the concept and possibilities of staging virtual conventions, meetings and trade shows.As online data speeds increased, device capabilities advanced, and the world’s connectivity became a reality, the possibility questions were usually answered with some doubt, traditional…
5 Website Improvement Ideas for a New Economy
Over the past few months, we’ve all been focused on getting through the pandemic healthy and safe. If you’re a small business owner, you’ve also been trying to survive and thrive-whether that’s creating or updating an eCommerce website, selling a new product that’s in-demand or offering delivery or pickup options to customers. The pandemic has…